Zesty Paws releases exciting new products at Global Pet Expo (US)
As an award-winning functional pet supplement brand, Zesty Paws is known for creating products that are both healthy and delicious for pets.
Their whole food ingredients provide dogs and cats with natural solutions that promote allergy relief, dental health, healthy joints, digestive health, behavioural health, and more.
Their press release early this year showcased a lineup of eight new products, which include a puppy multifunctional supplement, a puppy milk substitute, and an all-natural allergy chewable for dogs.
These were revealed at the Global Pet Expo in Orlando, Florida, in March 2023 .
Italfeed adds new superfood blend to supplement lineup (Italy)
Italian dog supplement company Italfeed, who dedicate their work to the improvement of food quality for animals, are responsible for creating innovative, natural supplements for dogs.
They’ve recently added an exciting new product to their lineup: BLOOMY SuperF.
This blend utilises the power of superfoods such as spinach, pumpkins, cranberries, pomegranate, and green tea.
High in naturally occurring vitamin C and antioxidants, SuperF is designed to promote immunity, energy, longevity and overall wellbeing in dogs.
It will do this through the utilisation of premium quality ingredients (which they ensure with all their supplements) .
Stratford Care USA, Inc recalls Omega-3 supplements for dogs and cats (US)
A multi-brand supplement recall was announced in March, 2023 by Stratford Care USA, Inc. The recall states that the Omega-3 supplements involved, which span 62 brands, were potentially contaminated with elevated levels of vitamin A.
Though vitamin A is an essential nutrient for dogs and cats, too high of a dose can cause toxicity, leading to potential adverse health effects.
Symptoms such as malaise, anorexia, peeling skin, tremors, and paralysis are among the possible reactions of ingesting too much vitamin A .
Dog supplement market sees tremendous growth (worldwide)
According to a Maximize Market Research study, the popularity of dog supplements is growing around the world, and at an accelerated rate.
The expected growth over the next five years is over 7% annually, predicting a massive uptick in healthier dogs worldwide.
Dog owners across the globe are beginning to seek out more natural ways to improve their dogs’ health, and they’re looking to supplements to help their canine friends.
This is fantastic news for dogs that once only had the option of chemically created pharmaceuticals to help them. Finally, natural methods are beginning to prevail! 
Real Mushrooms launches pet supplement line (Canada)
Real Mushrooms of Canada has recently launched a new line of supplements, and these are just for pets!
Now dogs can benefit from the health properties of canine-safe mushrooms, in vet-approved blends created for their unique health needs.
With mushroom-inspired supplements for digestive health, relaxation, brain health, and more, Real Mushrooms has thoughtfully created something for every dog, The reviews are positive across the board!